Tag: migration

  • How to Migrate to Next.js Without Losing SEO

    Migrating improves performance but can destroy rankings if done wrong.

    The Risk

    A migration changes every URL. Without redirects, rankings reset to zero.

    Step 1: Map Every URL

    Export every URL from your sitemap before writing any component.

    Step 2: Set Up Redirects

    In next.config.js, map old URLs to new ones with permanent: true.

    Step 3: Preserve Metadata

    Every page needs its own title, description, and canonical URL.

    Step 4: Monitor Search Console

    Watch daily for two weeks after launch.

    The migration is done when Search Console shows rankings recovered.